The Vodafone Zoozoos shot 30 ads in ten days.Do I even need to talk about SRK here?
Zoozoos have no tantrums.We know how unfussy the Brand ambassadors would be.
People did not have to wreck their brains to understand why the Zoozoo ad was made.I just feel sad for us, who see SRK ads.What a waste of time and ad space.
Zoozoo comes, People smile even after the ads, yearn for more. SRK ad comes and people play the zoozoo commercials buffering on Youtube.
A Zoozoo wont advertise for Airtel.SRK surely will go to Coke(sprite) and thats when you realise that his deal with Pepsi is over.Too old for Youngistaan? Well he surely takes “Seedhi baat, baaki all bakwaas” to his heart.Clear hai?Not clear.
Zoozoos make us feel that life is simple.SRK ads make me wonder if engine power is proportional to mileage or not? What the heck.
The first thing that strikes when you think of Zoozoo is Vodafone. SRK, I can think of Emami,Himani,Hyundai,Tagheur ,Pepsi (correction : Coke) and others that I dont bother to recollect.Then why did the other companies hire him if I cant remember his ads nor care for what he sells?
A Zoozoo does not charge close to 5 crores per 3 day shoot,a very minimalistic approximate.Infact 30 zoozoo ads were done in 10 days for 3 crores.But we certainly know someone whose crore figures are more than days per shoot.
A Zoozoo will not make you change the channel.Neither will SRK , not worth that effort for an SRK ad, anyways, he will be there in other channels too.
Zoozoo does not need to say anything.Even the incoherent mumblings are pretty effective.Well, SRKs effective speech is as good as incoherent mumblings.Buy Belmonte,Buy Emami, Buy Hyundai.You just wish that he shuts up.Well, he does.The only ad he keeps quiet is for Tagheur and because it is a print ad.
They dont make the Zoozoo talk.They have to make SRK talk, squeeze out every ounce of money they spent.That again is not worth it.
Zoozoos are on-screen for 30 seconds and the message is conveyed.SRK is on-screen for one , one and a half minute and the message just gets lost while he keeps on turning and zipping Santro and other Hyundai toys in the ads.
Vodafone’s, Zoozoo won millions of hearts, this IPL.SRK’s Kolkata Knight Riders won one game.
And the last one, Zoozoo’s can be many but there can be only one SRK!