Tag Archives: zoozoo

ZooZoo ZooZoo. How may we help you?

In the beginning of this year’s IPL, I found zoozoos to be not funny anymore. i was not sure. There were still some of them which made people laugh but as the tournament progressed zoozoos did become a sort of … Continue reading

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IPL 2010 and advertising

IPL has been a sort of a SuperBowl equivalent of an yearly bonanza for the Indian media and entertainment section. If you get noticed during IPL then you have arrived. If you search in YouTube for IPL ads you have … Continue reading

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R.O.I of Advertising

Watch the videos, First! Hope you enjoyed the series of war of the sexes in advertising. First of all, there are three things by which you can judge an ad. Relevance, Originality and Impact (forgot the advertising agency that devised … Continue reading

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Which ZooZoo ad did you like the most?

ZooZoo fever still has not abated, I believe. Why? Because the website results show that the maximum searched word to find my posts had something related to ZooZoo. Why not put another interesting post, I thought. I think, therefore I … Continue reading

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The Marketers Dilemma : The Screenager.

  The mobile rings, you wake up. Check up on the overnight emails and reply. Time for office. You listen to music on the ipod while travelling. Tweet and network in between through your smartphone. Reach office and your computer … Continue reading

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Why ‘A’ ZooZoo is better than ‘The’ SRK.

The Vodafone Zoozoos shot 30 ads in ten days.Do I even need to talk about SRK here? Zoozoos have no tantrums.We know how unfussy the  Brand ambassadors would be. People did not have to wreck their brains to understand why … Continue reading

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