Tag Archives: GM

So you do not have a differentiator. Now what?

When do you do when you do not have an idea. You badly want one..  ever been in such a situation? I am sure you would have been. Never be depressed in such a situation. Let things happen around you … Continue reading

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Filed under Advertising, Branding

We know what it takes to be a Tiger. Yeah?

Ask Accenture said my last blog and they have spoken, albeit, silently. Search for Tiger Woods in their website and it comes as page not found (on Sunday). Accenture dropped the contract with Tiger Woods on Dec 13. According to … Continue reading

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Filed under Branding